09 June 2009

My name is Tanner, and I'm a chipaholic

I love chips. I've been known, particularly in my middle school days, to eat a whole bag of potato chips in one sitting. And to this day, I have to limit my proximity to those salty delicious little crisps. And don't even mention moderation. To a chipaholic like me, there's no such thing as just one chip.

And so it is that I am downright giddy about a new marketing campaign from Kettle Foods, called Create-A-Chip. For $15, you get a box of plain chips and various flavorings and presto---wham-o---sham-bam, you get to create your own chip flavors. Submit your recipes to Kettle, and one of them might get mass-produced for legions of obese Americans!

I'm seriously tempted to order the package. I'm thinking a burrito-flavored chip is long overdue. Fairy tales can come true, it can happen to you....

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